# How Instamora works

> How a chat on Instamora works: choosing a character, your first 10 free messages, creating an account, Credits and monthly plans.

Canonical: https://instamora.com/how-it-works
Updated: 2026-11-08

Pick a character and send her a message. The first 10 messages are free and don't need an account. After that, buy Credits or create a free account for 10 promotional Credits. Every delivered reply costs Credits. Premium lowers the cost per reply.

## Choosing a character

Every character has a profile with her photos, her interests and the way she texts. You can see them all on the [characters page](https://instamora.com/characters). Each one is a fictional adult played by AI.

The app has four parts: Feed, Match, Profiles and Chat. The [home page](https://instamora.com/) describes each one, and all of them show the same characters.

## Your first messages

Before your first message, you confirm that you're 18 or older. Then you can send 10 messages without an account. They are shared across all characters, so starting a chat with someone new doesn't reset them.

Her replies come as one to four short messages, with a pause while she reads and types.

## Creating an account

When the free messages run out, you're asked to create an account. Your guest conversations move into it, and you get 10 promotional Credits once, enough for 5 replies.

## Credits

A reply costs 2 Credits, or 1 Credit with Premium. Credit packs cost $10, $25 and $50 for 1,000, 2,500 and 5,000 Credits. Photos cost Credits too. Promotional Credits are spent first, and Credits have no cash value. The [pricing page](https://instamora.com/pricing) lists every price.

## Plans

Instamora Premium costs $15.99 a month or $119.88 a year, paid upfront ($9.99 per month). Every reply costs Credits: 1 Credit with Premium, 2 Credits without it. Monthly Premium includes 100 promotional Credits per paid period. A character membership costs $12.99 a month. Paid media are separate. Checkout shows the term and renewal; USDT plans do not renew automatically.

## Payments

Checkout shows the price and, for a plan, the renewal terms before you pay.

## Your conversations

Your chat history stays with your account. As a guest, your chats are tied to a cookie in your browser, so clearing your cookies removes access to them. If you're typing a message when the free messages run out, the draft stays in that browser tab.

Start chatting: https://instamora.com/go?start=1